Get Lucky In The Sky

Thanks to Richard Branson We Can All Get Lucky in the Sky…

getting lucky...

God, do I love Richard Branson. Not only do I think his airlines are the best on the market — Virgin Atlantic and Virgin America for those who happen to be living under a rock — but the man is actually instrumentally about to help single flyers on his flights (and no, I do not mean he wants you to join the mile high club).

This past Monday, April 22, the 62-year-old British billionaire not only launched service between Los Angeles’ LAX and Las Vegas’ McCarren airports (hallelujah!), but he also debuted his very cheeky ‘Get Lucky’ program.

The service allows passengers to send other passengers — presumably whom they find attractive — cocktails. It’s kind of like when you’re sitting at the bar and the bartender places a foreign drink in front of your face and says “Compliments of that guy over there”, except it’s being done on a plane.

The caveat: the service is only available on said flight from LAX to Sin City. How appropriate: your “What goes on in Vegas stays in Vegas” shenanigans can actually start before you even arrive. Brilliant!

In his promotional video, “Sir Richard Branson’s Guide to Getting Lucky at 35,000 Feet”, Branson says with a grin: “Order a drink, meal or snack, select his or her seat, and don’t forget to seal the deal by suggesting seat-to-seat chat.”

Sir Richard, you are a rascal. Smart, hilarious and romantic, but a rascal nevertheless. Cheers to you!

And cheers to all you LA-Vegas-goers. The idea is pure genius, and really, what do you have to lose? The worst that can happen is that you’ll never have to see said stranger after the flight ever again in your life.

So what are you waiting for? Bottoms up!

Richard Branson, the genius behind Virgin America's Get Lucky Program


Filed Under: Blogs


About the Author: Laura Schreffler is a former New York Daily News columnist who left the world of celebrity behind to focus on what makes her happiest — love and travel. She is the creator of — a website devoted to these two passions that she fondly calls “looking for love in all the right places.” In her spare time she likes to play matchmaker for her friends, dream about her next vacation and gaze at photographs of Taylor Kitsch. For more advice on love, relationships, and happiness, check out & her book "Internet Dating 101". And follow her here at Happiness Series with her weekly blog about finding love.

%d bloggers like this: